Pay Per Click (PPC) Marketing
Save money!!
Partner with Beitnaul Media Solutions, a Pay Per Click Marketing Agency.
If you're looking for a fast return on investment (ROI), you'll want to work with a pay per click marketing agency. Thrive Internet Marketing Agency has expertise in creating campaigns in Google Ads, Bing Ads, social media, and more.
While Search Engine Optimization (SEO) is a great approach for long-term growth, sometimes you really need an immediate boost. Beitnaul Media Solutions offers PPC campaign management, ensuring that the money you spend is put to work for your business.
Pay Per Click (PPC) Marketing Services
All of our PPC management clients can expect the following:
- Comprehensive keyword research: We ensure you appear for the RIGHT searches by completing thorough keyword research up front, and monitoring your campaign’s performance closely throughout.
- Keyword Relevance: Crafting relevant PPC keyword lists, tight keyword groups, and proper ad text.
- Landing Page Quality: Creating optimized landing pages with persuasive, relevant content and a clear call-to-action, tailored to specific search queries.
- Quality Score: Quality Score is Google's rating of the quality and relevance of your keywords, landing pages, and PPC campaigns. Advertisers with better Quality Scores get more ad clicks at lower costs.
- Creative: Enticing ad copy is vital; and if you're advertising on the display network, you can use a tool like our free Smart Ads Creator to create designer-quality ads that will demand clicks.
- Relevant: Of course, you don't want to be paying for Web traffic that has nothing to do with your business. You want to find targeted keywords that will lead to a higher PPC click-through rate, effective cost per click, and increased profits. That means the keywords you bid on should be closely related to the offerings you sell.
- Exhaustive: Your keyword research should include not only the most popular and frequently searched terms in your niche, but also to the long tail of search. Long-tail keywords are more specific and less common, but they add up to account for the majority of search-driven traffic. In addition, they are less competitive, and therefore less expensive.
What is Pay Per Click (PPC)?
Pay-per-click (PPC) marketing is a type of online marketing done through platforms like Google Ads, Facebook, and Bing. You (the advertiser) will only pay for clicks, or when a user clicks through to your desired landing page. It's a way of buying traffic to your website vs. earning visitors through organic methods, like SEO.
7 things to consider before hiring a PPC agency
Whether you’ve partnered with a PPC agency before or this is new to you, it’s important to consider some things before signing the contract. Chances are, they’ll be an expansion of your marketing team and you’ll be working with them often to continue improving the campaign performance and adjust the strategy as needed. Here are seven things to consider before hiring your next PPC partner.
1: Transparency
2: Goals & expectations
3: Strategy
4: Agency vs. client contribution
5: Experience
6: Reporting
7: Pricing structure
SEO vs. PPC: which one is best?
This is a tricky question, even with all the knowledge in the world about these two types of web marketing. Here are some steps you can take to decide what might be best for your business.
Step One: Identify Your Primary Campaign Goal
This sounds simple, but I want you to take some time and hone in on an ultra-focused goal. The more focused you can get, the better. Here are some great steps to take to focus your goal:
What do I want from a marketing campaign? Make a list of items.
Which items on the list do I need before I can achieve some of the others? Narrow down to 2 or 3 of the most important items.
Do you see any commonalities between the remaining items? Can you categorize them as brand awareness, more leads, more website visits, more sales, or something similar?
From what you’ve distilled, grab your one or two primary goals.
Add numbers, if you can. For example, do you need sales to increase by a certain percentage? Do you have a set number of bookings you’d like to schedule per month?
Step Two: Identify Your Time Frame
This one’s pretty straight-forward: Take your campaign goal and decide on a time frame. Is this a quarterly goal? Or perhaps you’re just launching something new and you need results ASAP? Maybe it’s something you’re just hoping to achieve within a year? Be specific.
Why work with a PPC Marketing Agency?
Access to dedicated PPC specialists
At Beitnaul Media Solutions, we believe that our job as your PPC agency is to make a technical, complicated, and sometimes overwhelming internet marketing process as simple as possible for our clients.
One of the many ways we accomplish this is by providing each of our PPC clients with a single point of contact to manage your project and your questions.
You will get to know your PPC specialist well and they will get to know your business and understand your unique needs. We will become your outsourced online marketing department.
Extreme customer focus
At Beitnaul Media Solutions, we are building a culture of extreme customer focus. John Spence, in his book Awesomely Simple, says, “the only sustainable competitive differentiator left to most businesses today is creating a culture of continuous innovation and extreme customer focus driven by highly talented people.” We believe in owning the voice of our clients and work hard to show it.
Our approach to pay-per-click reporting
You can see exactly how our efforts are increasing your online revenue with our custom reports and client dashboard:
Check up on your site’s Google Analytics reports for an overview or minute details on your PPC performance.
Visit your client dashboard anytime and see how your site is ranking for specific keywords and search phrases.
View a detailed report sent to you monthly, listing how we’ve spent our time working on your PPC campaign.
Watch a video sent to you each month from your dedicated PPC specialist showing notable results while explaining in detail how your campaign is going.
Contact your PPC specialist by phone or email if you want to discuss your PPC campaign strategy or have any questions.
Ready to partner with a PPC marketing agency?
We’d love to discuss your PPC needs and get you a custom quote on a pay per click campaign that works for you.
Why hire Beitnaul Media Solutions?
Thrive is a full-service pay per click marketing agency headquartered in Texas that offers PPC management services to clients throughout the United States.
Providing PPC services in Texas: Houston, San Antonio, Dallas, Austin, Fort Worth, El Paso, Arlington, Corpus Christi, Mansfield, Plano, Grand Prairie, Laredo and other areas across the state of Texas.
Providing PPC services in Florida: Orlando, Altamonte Springs, Clermont, Lake Mary, Maitland, Oviedo, Sanford, Winter Park and other areas across the state of Florida.
Providing PPC services in South Carolina: Columbia, Charleston, Greenville, Mount Pleasant, Myrtle Beach, North Charleston, Rock Hill and other areas across the state of South Carolina.
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grow@thetrifectagroup.co
30 N Gould St Ste N, Sheridan Wyoming , 82801 United States
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